ESSENTIALS OF MARKETING Frances Brassington and Stephen Pettitt At last! A concise version of the best-selling Principles of Marketing by Brassington and. Marketing, 3/E: Frances Brassington, Oxford Brookes University: Stephen Pettitt Like Brassington’s Principles of Marketing, this ‘essentials’ text brings Written in a lively style with great design, Essentials of Marketing is a. Trove: Find and get Australian resources. Books, images, historic newspapers, maps, archives and more.
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These are the steps you need to take: It covers a wide range of applications, industries and markets, exploring the way marketers must respond to those situations that demand an innovative response. It’s the instant coffee for real coffee lovers. We don’t recognize your login or password. End-of-chapter questions to reinforce knowledge. Would you like to use the power of MyMarketingLab to accelerate your learning? Combining the best of theory and practice, Essentials of Marketing is the only choice for those who want a fresh and topical introduction to the discipline in a brief format.
A concise version of the best-selling Principles of Marketing by Brassington and Pettitt.
Pearson – Essentials of Marketing, 3/E – Frances Brassington & Stephen Pettitt
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MyMarketingLab has been developed to help you brassnigton the most of your studies in marketing and get a better grade: Renew now or proceed without renewing. Simply share your course goals with our world-class experts, marrketing they will offer essenials a selection of outstanding, up-to-the-minute solutions. Distinctive features Written in a lively style with great design, Essentials of Marketing features the following: Websites and online courses Brassington: Combining the best of theory and practice, Essentials of Marketing is the only choice for those who want a fresh and topical introduction Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.
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